Client Case 3
INDUSTRY:
Music, eCommerce, Online Community
SERVICES PROVIDED:
Digital Marketing, Social Media Strategy & Management, Creative Direction, Content Creation, Influencer Marketing, Public Relations
Content Creation
Videos
Creative Direction & In-house Content Creation:
This client wanted to revamp all content on social media, and ultimately across all marketing channels.
The client felt its current content was stagnant and uninspiring. My goal was to show the product from the customer’s point of view and create visuals with a flare of adventure, style, and elegance—all while capturing the feeling of life’s MOMENTS.
BEFORE
AFTER
Social Media Strategy & Growth
For this client, I built an influencer marketing strategy and fully functioning influencer management dashboard from scratch.
In just 3 months, the program generated $22,000 in revenue, with over $50,000 in influencer media value (IMV), 50 high quality content pieces with brand usage rights (an additional $50,000+ in value), and 100 influencer applicants expressing interested in joining future brand campaigns.
INFLUENCER CONTENT